VFX
3D
Commercial

GENTLE MONSTER

3 part campaign for the Gentle Monster x Bratz campaign with KPOP superstar, Karina.

We had the pleasure of going to Seoul to run and take care of all of the VFX and 3D in this enormous campaign! All CGI was built, animated and composited by our team at Null Studios.

The humanoid suit that Karina wears in this video is completely CGI and has been custom 3D modelled by our team. We used motion capture stunt work in Seoul to record these acrobatic poses and then VFX magic to composite them with Karina’s actual face and poses that were recorded on set. An enormous task that was as rewarding as it was challenging!

The campaign consisted of 3 major campaign videos - all of which amassed over 10 million views each on Gentle Monster's Instagram - and 2 official campaign photos of Karina, with CG graphic design work by our team as well.

Video 1: https://www.youtube.com/watch?v=vEiNscow8mM

Video 2: https://www.youtube.com/watch?v=9zofl1L3_x8

Video 3: https://www.youtube.com/watch?v=x9VUJESVrTg

Credits

Production: @boring.studios

Director: @leesuho.asia

Exclusive Producer: Lee Seokjun

Producer: Jang Sehoon

Assistant Director : Im Subin, Jeon Sehoon

PA: Park Jongyoung, Yoon Hongbae, Park Incheol

3D/VFX Studio: @null_studios__

Head of Visual Effects Department: @bbyjodo @hwangproduction

VFX Supervisor: @bbyjodo , @halfofnothing

Watch full video
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